{"id":2569,"date":"2025-04-03T13:17:29","date_gmt":"2025-04-03T12:17:29","guid":{"rendered":"https:\/\/nish.wales\/?p=2569"},"modified":"2025-06-04T14:19:05","modified_gmt":"2025-06-04T13:19:05","slug":"case-study-breaking-down-the-barriers-to-sports-inclusion","status":"publish","type":"post","link":"https:\/\/nish.wales\/en\/2025\/04\/03\/case-study-breaking-down-the-barriers-to-sports-inclusion\/","title":{"rendered":"Case Study: Breaking down the barriers to sports inclusion"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><a href=\"https:\/\/www.univarsity.com\/\">Univarsity<\/a>\u00a0is an award-winning digital startup that has created a platform that aims to break down the barriers students face when searching, joining, and interacting with sports at university, all with the aim of increasing sports participation and engagement, and improving the health and wellbeing of students.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The platform uses behavioural analytics and social engineering machine learning algorithms to help students connect with like-minded students and recommends new sports.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/OrClp4N-gk4?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-GB&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Their own personal experiences with sports inclusion and engagement at university led Univarsity to talking with students, sports society leaders, and heads of sports, and they found that the university sports industry is lacking a single, central, officially recognised go-to platform that facilitates joining, taking part and management of organised sport at university.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Univarsity&nbsp;and the <a href=\"https:\/\/www.swansea.ac.uk\/medicine\/enterprise-and-innovation\/business-support-projects\/accelerate-healthcare-technology-centre\/\">Healthcare Technology Centre<\/a> (HTC) collaborated to develop a greater understanding of factors influencing sports inclusion and participation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">HTC&nbsp;worked with Univarsity to co-develop a series of questionnaires, surveys and workshops to gather data that developed a greater understanding of factors that influence sports inclusion. The data that was collected will help shape the development of their product which will go on to play a big part in the future of student sport, health, and wellbeing not just in Swansea, but across Wales and the UK.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Sam Court, Univarsity Co-founder said, <\/strong><em>&#8220;The Healthcare Technology Centre and Accelerate are great resources not only for the network of amazing people, but to help individuals and businesses look at the big picture of what can be achieved individually and as a company.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>This, combined with a realistic approach of identifying the short-term steps needed to gain traction and a clear route market is what makes the programme a valuable resource.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A<em>ccelerate gives businesses like Univarsity the tools to grow from an idea to an established business. Without these opportunities, businesses face being left behind &#8211; unable to access the market that they are seeking to benefit.&#8221;<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"424\" data-attachment-id=\"2593\" data-permalink=\"https:\/\/nish.wales\/en\/2025\/04\/03\/case-study-breaking-down-the-barriers-to-sports-inclusion\/screenshot-2025-02-27-at-09-22-19\/\" data-orig-file=\"https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?fit=2754%2C1140&amp;ssl=1\" data-orig-size=\"2754,1140\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Univarsity\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?fit=1024%2C424&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=1024%2C424&#038;ssl=1\" alt=\"\" class=\"wp-image-2593\" style=\"width:338px;height:auto\" srcset=\"https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=1024%2C424&amp;ssl=1 1024w, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=300%2C124&amp;ssl=1 300w, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=768%2C318&amp;ssl=1 768w, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=1536%2C636&amp;ssl=1 1536w, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=2048%2C848&amp;ssl=1 2048w, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=18%2C7&amp;ssl=1 18w, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/02\/Screenshot-2025-02-27-at-09.22.19.png?resize=1200%2C497&amp;ssl=1 1200w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Univarsity\u00a0is an award-winning digital startup that has created a platform that aims to break down the barriers students face when searching, joining, and interacting with sports at university, all with the aim of increasing sports participation and engagement, and improving the health and wellbeing of students. The platform uses behavioural analytics and social engineering machine [&hellip;]<\/p>\n","protected":false},"author":190346150,"featured_media":2721,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"{title}\n\n{excerpt}\n\n{url}","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":true},"categories":[1367],"tags":[1375,1369,1368],"class_list":["post-2569","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-study","tag-health","tag-innovation","tag-research"],"jetpack_publicize_connections":[],"jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pfwlnl-Fr","jetpack-related-posts":[{"id":3186,"url":"https:\/\/nish.wales\/en\/2025\/06\/24\/real-world-science-real-world-impact-sport-exercise-science-at-swansea-uni\/","url_meta":{"origin":2569,"position":0},"title":"Real-World Science, Real-World Impact: Sport &amp; Exercise Science at Swansea Uni","author":"meganchick1","date":"24th June 2025","format":false,"excerpt":"Swansea University's Sport and Exercise Science department offers a range of undergraduate and post-graduate courses that blend cutting-edge science with real-world application. 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Ranked 9th in\u2026","rel":"","context":"In &quot;News&quot;","block_context":{"text":"News","link":"https:\/\/nish.wales\/en\/category\/news\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/06\/Wordpress-2-1.png?fit=1200%2C628&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/06\/Wordpress-2-1.png?fit=1200%2C628&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/06\/Wordpress-2-1.png?fit=1200%2C628&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/06\/Wordpress-2-1.png?fit=1200%2C628&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/nish.wales\/wp-content\/uploads\/2025\/06\/Wordpress-2-1.png?fit=1200%2C628&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":3692,"url":"https:\/\/nish.wales\/en\/2025\/10\/15\/case-study-understanding-consumer-perceptions-of-foraged-and-wild-ingredients\/","url_meta":{"origin":2569,"position":1},"title":"Case Study: Understanding Consumer Perceptions of Foraged and Wild Ingredients\u00a0\u00a0","author":"meganchick1","date":"15th October 2025","format":false,"excerpt":"The Really Wild Emporium project explored consumer perceptions, preferences, and trade-offs associated with products containing foraged or wild ingredients. 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